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A type that defines the fields for the CreateKeyword request.

Type that uses CreateKeywordRequest

BulkCreateKeywordRequest

Calls that use CreateKeywordRequest

Fields

Field
Type
Description
adGroupId
This adGroupId is created when an ad group is first created and associated with a campaign. This is the ad group that the corresponding keyword will be added to. This ad group must be a part of the campaign that is specified in the call URI. Use the getAdGroups method to retrieve the ad group IDs for a seller, and getKeywords to retrieve the keyword IDs for a seller's keywords.
bid
This container is used to set the maximum bid for the keyword. Each time a listing is retrieved in search results using this keyword and clicked on, the seller will be charged, at most, this amount. Each click goes toward the daily budget set up for the CPC campaign. If the bid is not provided, then the default bid associated with the ad group is used.

Note: You can call the suggestBids method to retrieve the suggested bids for keywords.
keywordText
The text of the keyword. Keywords are not case sensitive and compound words can be used without additional encoding (for example, tennis ball).

Maximum number of characters: 100

Maximum number of words: 10
matchType
A field that defines the match type for the keyword.

Valid Values:
  • BROAD
  • EXACT
  • PHRASE

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